As our team starts to dig into the act of creating Givvy, I’m reminded of how fun and liberating new beginnings can be. We have no servers going down at 3am, no payroll headaches, no personnel issues, no marketing flops or other disasters that force us to be reactive rather than proactive.
Today there’s only the promise of a clean canvas, open road, and the start of a new journey. Choices will be made that narrow our options later, but at the moment there are no limits on the future or regrets about the decisions we made in the past.
There is no past. And so we begin…

