I had a great meeting earlier today with Drew West, founder of AuctionPal. After describing the core of our system he used the term “giving footprint” to describe one of the aspects of the site. I like it – it’s succinct, only has to be defined once, and parallels other usages such as “carbon footprint,” “online footprint” etc. I tested it on a call on my way home and the person on the other end thought it was a great way to characterize what we are doing.
I am hereby co-opting this term, with attribution – thanks Drew!
